Is Your Company a Hero or Zero?
Look, up in the sky. It’s a bird; it’s a plane. No, it’s a Radical Accountability Hero!
This issue of Take No Prisoners, while it coincides with the recent theatrical release of Man of Steel, was really inspired by how some companies deserve our admiration as their success skyrockets as a result of being an exemplar of Radical Accountability. To be a Radical Accountability Hero, an organization, industry, or individual has to have demonstrated an unwavering responsibility for getting done what matters most. Recent examples, as featured on my blog, include:
- Netflix, for rebounding from huge customer defections
- American Express, for their value-packed cards and excellent customer service
- Jason Collins, for having the courage to take a long overdue stand in coming out
Not to be excluded from our attention are the Zeroes, those who show a need for Radical Accountability, including:
- The Chinese Government, for allowing the harvesting of organs from prisoners, some of whom were never properly tried and convicted
- The banking industry, for making huge profits from the activities of unscrupulous marketers
- The voters of South Carolina, for returning a proven liar and cheat, Mark Sanford, to office
So, where would your firm land? Of course, your first thought must be Hero as that is what you should be aspiring to. Would everyone agree? Would your customers, prospects, employees, vendors, board, and even outside observers all concur that you are an exemplar for always getting done what matters most?
If you want to find out, simply ask the following question of each of those parties:
Based upon our actions, what do you believe matters most to <insert your company name here>?
The answers you gather will begin to tell you not just how you’re perceived; you’ll begin to develop a clear picture of how well aligned, or not, are your systems for accountability.
In next week’s issue, I’ll share more on what to do with what you learn.
This Week’s Radical Accountability Activating Action: Go ask the question, even if you’re concerned how one or more of your audiences may respond.
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